I am currently pursuing a bachelor’s degree double majoring in Music Business and Business Systems & Analytics, developing expertise at the intersection of music and data. My focus is on applying analytics to streaming performance, royalty reporting, and audience engagement, helping organizations make smarter business decisions in the rapidly evolving music industry.
Through my academic training and internships, I have gained hands-on experience with Tableau, Python, Power BI, SQL, Excel, and data visualization, turning complex music datasets into clear, actionable insights. I am especially interested in how data can reveal industry trends, guide marketing strategies, and optimize revenue models for labels, publishers, and rights organizations.
Passionate about bridging business and analytics, my goal is to contribute as a music data analyst, using data-driven strategies to support sustainable growth in the global music industry..